The Know the Gold Campaign is a community-driven effort to raise funds for local children and families facing childhood cancer in northern Nevada.
Now through February 4, 2027, donations to NNCCF’s Know the Gold Campaign will be matched dollar-for-dollar by the William N. Pennington Foundation, up to $1,250,000.
The William N. Pennington Foundation has supported NNCCF since 2013, helping fund our office space and providing support for local families through the Family Assistance Fund. Since 2016, the Foundation has also matched donations made through the Know the Gold Campaign, doubling the impact of community support.
Know the Gold launches each September during Childhood Cancer Awareness Month and continues through our grand finale radiothon on February 4, 2027. Funds raised support programs and services that help ensure families across northern Nevada, from Reno to the most rural communities, never face childhood cancer alone. On average, NNCCF assists 160 families each year, and funds raised through Know the Gold help make that support possible throughout the year.
The gold ribbon is the national symbol of childhood cancer, and we invite our community to Know the Gold, Go Gold, and support local kids.
Your gift can make twice the impact. Donate today and help provide hope, help and courage to local families facing childhood cancer.
For more information about the Know the Gold Campaign, contact Jessica at 775.825.0888 or jessicalee@nnccf.org.